Video Content Production – Filip Kozusznik
Creative Director, advertising, reklama, social media, video, podcast, podcasty, digital, film, production, produkcja, portfolio, cv, grafik, animator, montażysta
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Apple Watch Cinema Ad

Scope of the project

Creative idea
Production coordination
Motion design

Client

iSpot | Apple Premium Reseller

Date
About This Project

Let’s be hon­est. Every­one knows some­body, who is an Apple fan. And by fan I mean lover.

 

New Apple Watch? Sure! The only ques­tion is — where should I buy it?

My client — iSpot | Apple Pre­mi­um Reseller — got brand new stuff, so it was my plea­sure to engage cus­tomers to vis­it their stores.

 

Before watch­ing movies in War­saw cin­e­mas we decid­ed to enter­tain peo­ple. Ready. Set. Go!

1. Pay atten­tion to the short video spot.

2. Answer a sim­ply ques­tion.

3. Wait for it… yes! The brand new watch is yours!

4. If you’re not a lucky win­ner, we’ll be more than hap­py to meet you in our store, a few steps from the cin­e­ma with 20% dis­count for the newest Apple Watch!

Peo­ple loved it!

 

To boost the com­mu­ni­ca­tion we also used video dis­plays out­side the cin­e­mas and fly­ers dis­trib­uted at the tick­et check­outs.

 

Agency: Ave­new Media